Planning for Long-Term Care in America

Many women not willing to give up career to become caregiver

New study from Genwortth study about attitudes towards caregiving shows many American children of aging parents may not be willing to commit unlimited time and money to support their parents.  Frank discussions on the topic are critical, and LTC awareness month is a good time to bring up the subject.

Americans in Denial About Need for Long-Term Care: Study.

November is LTC awareness month - advisors are educating clients about LTC needs

November is the start of long-term care awareness month.  For many financial advisors, this means kicking off an awareness campaign to let their clients know about the importance of planning.

Organizations like LTCI Partners have put together resource pages that can be used by advisors, filled with consumer friendly marketing material.  Click here to access the LTC awareness month marketing page.

Shrinking the Nursing Home Until It Feels Like a Home - NYTimes.com

Good article about trends in nursing homes care, including smaller sizes and less rigidity. 

Shrinking the Nursing Home Until It Feels Like a Home - NYTimes.com.

LTCI Partners Monthly Poll - November 2011

BACKGROUND: Consumer surveys have shown that in some cases, clients who are interested in purchasing LTCi fail to do so because their advisor never brought it up.

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